iSnack?

I was amused much like the rest of the world. I'm not sure how such a calamitous branding mess-up came about. Who thought that 'iSnack 2.0' would be a good name for  half and half vegemite and cream cheese? Turns out Adolf has similar feelings.This is easy enough to do on your own of course, and you retain the basically indefinite shelf life of the vegemite. Since cheesymite is already taken by Brumby's the alternative vegecream doesn't sound too appealing, but seriously this is best that can be thought of? What about blackgold or something? I guess similar trademark issues.

Of course I am not overly concerned, this is usually where you can argue that Marmite is better than vegemite, but I don't actually have much of a preference one way or the other. Now, a quesadilla with marmite in it, that's nice. Yet another cuisine falls prey to the corrupting influence of yeasty extract.